account_disabled
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Dec 9, 2023 1:48:28 GMT -5
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Post by account_disabled on Dec 9, 2023 1:59:12 GMT -5
So keep calm and use (artificial) intelligence in your marketing projects without fear!What are the KPIs to monitor in B2B marketing ? Whoever has the responsibility of launching and managing marketing campaigns in the business to business market will , at a certain point, find themselves faced with the inevitable question: “ ...how are the campaigns going. The answer opens up a world of evaluations, and is generally complex because it is influenced by many variables. For this reason , correctly measuring every marketing action Job Function Email List is fundamental and is the only way to have an analytical picture of the situation. This is valid now more than ever, given that marketing (and content marketing specifically) is rapidly evolving. Users are "bombarded" from everywhere and it is no longer enough to "just" create good content to stand out, but it is necessary to show it at the right time and on the right channel , all in relation to the stage of the funnel in which the "affected" users are. To do all this (well), therefore, a series of quantitative and qualitative assessments are necessary which clarify the status quo.
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